Episode 57: Dr. Cheryl Robinson, ForbesWomen contributor, on the best ways to effectively pitch writers

Listen in to a personal Q & A my team and I had with Dr. Cheryl Robinson, Founder of Ready2Roar, and Contributor at ForbesWomen. She is telling us all about the good, the bad, and the ugly pitches she has received and giving us advice on what is behind a great pitch. She provides us with the great perspective of what it is like being on the receiving end of pitches. You will be shocked to hear how many pitches she receives a month! Have you ever wondered what the media, or specifically writers, are looking for when they receive a pitch? What makes them read (or not read!) a pitch? And what should you include (or leave out!) of a pitch? Listen in to get all the juicy details straight from a writer herself! Not only is Dr. Cheryl a ForbesWomen contributor, she is also an international speaker, podcast host, creator of “Embrace the Pivot”, and founder of Ready2Roar. She has experienced many highs and lows being an entrepreneur. She takes all her experiences, learns from them and helps others bounce forward and embrace their pivots. Can’t wait for you to hear all the tips and advice straight from the source who is on the receiving end of our pitches! In this episode, you will hear: -Dr. Cheryl’s experience, education, and journey -Do’s and don’t for pitching -Insights into the structure of a good pitch -Her tips for being successful with PR Thanks so much for listening! Connect with Dr. Cheryl Robinson: Instagram: https://www.instagram.com/embracethepivot/ Linked In: https://www.linkedin.com/in/cherrob/ Podcasts: https://www.embracethepivot.org/podcasts.html https://anchor.fm/ummmnopodcast Website: embracethepivot.org Join Cheryl's media workshop on November 12th & Pivot With Legal Ease workshop on the 19th. More info can be found on embracethepivot.org/events If you have any other tips or ideas, leave a comment under the post for this episode on our Instagram page @quotablemediaco. You can find and connect with me @quotablemediaco or https://quotablemediaco.com/ For any show ideas, to submit a guest to the podcast, or if you have any questions, please visit https://quotablemediaco.com/podcast.

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Founder of Quotable Media Co, Alessandra Pollina, is amplifying the stories of women-owned businesses and bringing you authentic inspiration from her years of experience as the leader of her own boutique PR agency. How do I start a business? What are successful female entrepreneurs doing to stand out? How can I get my product in the news? Where are female entrepreneurs investing their time and money? What are the PR tips I need for my small businesses? Whether you’re just getting started with a new business idea, or if you’ve been running a company for years, consider this show your companion through it all. Quotable: A Female Entrepreneur Podcast is a conversation style business and marketing podcast, filled with practical tips to take your brand to the next level, and real life behind the scenes stories from other women in business to inspire you to see what’s possible, dream bigger, and never have to feel alone in business again. Host Alessandra Pollina brings you PR and marketing tips, business and networking hacks, goal setting tips and more to help you grow your brand and check off all of those business benchmarks. Alessandra shares authentic advice on life as a female entrepreneur and staying true to yourself along the way, and as part of the Quotable mission to amplify the stories of women-owned businesses, she’s interviewing female entrepreneurs who are doing it all too. Hear from others who have overcome their challenges and seen success in their own unique industries. From product based businesses, to e-commerce and digital marketing, to finance gurus and business coaches- there is a story here just for you. If you’re interested in more inspiration and stories of female entrepreneurship check out Quotable’s other platform for amplifying women’s voices, Quotable Magazine, online and in print at quotablemediaco.com/quotable-magazine. Because we’re quotable and so are you. Learn more at www.quotablemediaco.com/podcast and follow along at @quotablemediaco and at @quotablemagazine