Episode 60: Claire Ransom on Creating a Plant Subscription Service

Joining us today is Claire Ransom, Founder of Lazy Flora, a plant subscription box company. I am so excited for you to hear all of her knowledge, wisdom, and experience of how she started and has continued to grow this living product based business. You will hear the behind the scenes of working with her team, how Covid brought a tremendous growth, and how her business pivoted to meet the high demands. Claire also gives us her recommendations for tools to use when starting a subscription based business. Claire founded Lazy Flora in 2017. She's an advocate of living a beautiful life and cannot believe how happy she has become since leaving the corporate world and starting her own business (even if it is a rollercoaster and one of the hardest things she's ever had to do). She's a graduate of Escape the City's Startup Accelerator, who enjoys nothing more than hanging out with fellow entrepreneurs - even better if that time is spent in nature and with her Beagle Cocoa. In this episode, you will hear: -How Claire started the business when she couldn’t find one herself -The behind the scenes of how she is running her business with her various support teams -How Covid creating tremendous demand and how she pivoted the business to meet it Thanks so much for listening! I realized after recording that I completely forgot to ask Claire to share how to find her and Lazy Flora online-- so sorry about that! Here are her links below and she'd love to hear from you! Connect with Claire: Website: https://lazyflora.com/ Instagram: https://www.instagram.com/lazyflorauk/ Instagram: https://instagram.com/claire_ransom Facebook: https://www.facebook.com/lazyfloraUK/ Resources mentioned in this episode: Shopify- https://www.shopify.com/ Bold- https://boldcommerce.com/shopify-subscription-app ReCharge- https://rechargepayments.com/ Klaviyo- https://www.klaviyo.com/ If you have any other tips or ideas or want to connect, leave a comment under the post for this episode on our Instagram page @quotablemediaco. For any show ideas, to submit a guest to the podcast, or if you have any questions, please visit https://quotablemediaco.com/podcast.

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Founder of Quotable Media Co, Alessandra Pollina, is amplifying the stories of women-owned businesses and bringing you authentic inspiration from her years of experience as the leader of her own boutique PR agency. How do I start a business? What are successful female entrepreneurs doing to stand out? How can I get my product in the news? Where are female entrepreneurs investing their time and money? What are the PR tips I need for my small businesses? Whether you’re just getting started with a new business idea, or if you’ve been running a company for years, consider this show your companion through it all. Quotable: A Female Entrepreneur Podcast is a conversation style business and marketing podcast, filled with practical tips to take your brand to the next level, and real life behind the scenes stories from other women in business to inspire you to see what’s possible, dream bigger, and never have to feel alone in business again. Host Alessandra Pollina brings you PR and marketing tips, business and networking hacks, goal setting tips and more to help you grow your brand and check off all of those business benchmarks. Alessandra shares authentic advice on life as a female entrepreneur and staying true to yourself along the way, and as part of the Quotable mission to amplify the stories of women-owned businesses, she’s interviewing female entrepreneurs who are doing it all too. Hear from others who have overcome their challenges and seen success in their own unique industries. From product based businesses, to e-commerce and digital marketing, to finance gurus and business coaches- there is a story here just for you. If you’re interested in more inspiration and stories of female entrepreneurship check out Quotable’s other platform for amplifying women’s voices, Quotable Magazine, online and in print at quotablemediaco.com/quotable-magazine. Because we’re quotable and so are you. Learn more at www.quotablemediaco.com/podcast and follow along at @quotablemediaco and at @quotablemagazine