#1 - Brian Kenny on having a "chameleon attitude" to sales and marketing, and thinking deeply about the other side of the table.

Send us a text On this first episode of The First 10 Podcast, I talk to Brian Kenny , Founder of @MiniCorpHQ. As Brian mentions at the end, do reach out to him. He is open to conversations and always willing to lend his smarts to new business ideas that come his way. Key Points Have a "chameleon attitude" to sales and marketing. Think deeply about the people on the other side of the table. When it comes to the first conversations, do everything in your power to actually do them! ...

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Starting a business can be challenging and if you build it, the customers won’t necessarily come. Conor McCarthy, entrepreneur and coach, interviews business builders on their First 10 Customers to find out who they were, how they found them, how they talked to them, and what effect they had on their business. From idea validation to market traction, The First 10 Podcast describes what the path of selling to the First 10 Customers (and beyond) looks like.