#7 - Howard Gray on the importance of continuously iterating value propositions, to decoupling mission from vision

Send us a text On this episode of The First 10 Podcast, I talk to Howard Gray, entrepener, educator, coach and founder of Wavetable. Key Points Relationships tend to be undervalued when it comes to those first conversationsLook closer than you want toFocus initially on the people who have a similar way of looking at the worldShow Notes The Mom Test by Rob Fitzpatrick Your music and People by Derek Sivers Strategy is your words by Mark Pollard Alchemy by Rory Sutherland Contact Details Wavetab...

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Starting a business can be challenging and if you build it, the customers won’t necessarily come. Conor McCarthy, entrepreneur and coach, interviews business builders on their First 10 Customers to find out who they were, how they found them, how they talked to them, and what effect they had on their business. From idea validation to market traction, The First 10 Podcast describes what the path of selling to the First 10 Customers (and beyond) looks like.