939: Finding Your Best Customers w/ Predictive Orchestration

What if I said you have a hidden funnel of buyers under your radar — the ones doing research before ever reaching out to you? Now what if I said there’s an automated solution to identifying those leads? That’s what our guest today is here to talk about.We speak with Andrew Mahr, Chief Customer Officer at Triblio, about predictive orchestration — what it means and how it can help unmask potential customers with marketing campaigns before they ever reach out.Andrew covers:Understanding predictive orchestration A discussion w/ Rich WhittingtonTakeaways for the audienceCheck out this additional resource mentioned in the episode:triblio.com/b2bsmx/This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.Listening on a desktop & can’t see the links? Just search for Flip My Funnel in your favorite podcast player.

Om Podcasten

MOVE is the go-to-market podcast to guide your business forward. Join host Sangram Vajre, WSJ and USA Today bestselling author, speaker, and co-founder of Terminus, as he meets with the most influential go-to-market leaders and helps you confidently answer: what's my next move?