Summer reissue: NZ on Air's Where are the Audiences 2024 special: legacy media strikes back

The Fold is taking a break over summer. We’ll be back soon with new episodes but, until then, here’s one of our favourites from 2024: The 2024 edition of NZ on Air's Where are the Audiences is a bombshell – largely because so little has changed. The past decade has been characterised by a sharp and consistent rise in UGC, social and SVOD platforms, while local media has slid precipitously. This year that slide has arrested – and in some cases reversed. Duncan Greive is joined by The Spinoff's Ātea editor Liam Rātana, dissecting the findings as they take turns drafting their five favourite data points from WATA 2024. Learn more about your ad choices. Visit megaphone.fm/adchoices

Om Podcasten

Conversations about the intersections of media, culture and technology in New Zealand, hosted by Duncan Greive, founder of The Spinoff. We'd love it if you're able to take a few minutes to fill out this short survey about The Fold so we can learn more about our listening community and what you'd like to hear on this series. Please click here to fill out the survey.