RE #71: Linda Day Harrison - Founder of theBrokerList.com

Linda Day Harrison is the founder of theBrokerList.com, an interactive, collaborative community of CRE brokers and other professionals. Today they discuss Linda's experience in Real Estate as technology was becoming a major part of the industry, how she was able to build a tech company without any technical experience, the importance of building relationships both in-person and online, and how theBrokerList has impacted deals in the industry. Enjoy! Follow Chris on Twitter www.Twitter.com/FortWorthChris Learn more about Chris Powers & Fort Capital www.FortCapitalLP.com Check out theBrokerList www.theBrokerList.com Contact Linda: linda@thebrokerlist.com Linda's Favorite Book: Feel The Fear...And Do It Anyways (01:56) — Linda’s Start in Real Estate (04:17) — How did you market your properties to brokers before the technology we have now? (10:45) — How did the idea for theBrokerList come about? (16:06) — How did you get started building the tech side of theBrokerList? (19:13) — How many brokers are on the list today? How do you continue to grow it? (20:23) — How has theBrokerList grown beyond just being a list? (22:17) — Linda's Deals & Experiences as a Result of theBrokerList (25:27) — Looking back, what would you have done differently? (28:08) — The Importance of Both Technology-Based Relationships and In-Person Relationships (32:41) — What info has stood out from your community marketing discussions throughout COVID? (34:38) — What are your thoughts on office use in the next year or so? (38:45) — How do you keep theBrokerList's tech up to speed without a full-time tech team? (41:28) — What is your ultimate goal for theBrokerList? (43:06) — Do you think about how your business is valued? (45:53) — What’s the best advice you’ve ever been given? (47:47) — What’s the best book you’ve ever read? (49:04) — How can people reach you and find theBrokerList? The FORT with Chris Powers is produced by Straight Up Podcasts

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Here, we uncover the proven strategies, insights, and inspiring stories of today’s greatest leaders in the worlds of business, real estate, entrepreneurship, and investing. Each episode’s mission is to help you to level up your entrepreneurial game by hearing directly from the men and women in the arena. Chris is able to uniquely uncover things not commonly discussed because he is an entrepreneur himself. We not only cover business, but we also cover the personal side of entrepreneurship. The Fort began in 2018 as a way for Chris to publicly explore the fascinating world of entrepreneurship. Since he was a child, he’s been characterized as obsessively curious about the world around him.  The Fort has now been downloaded over 2M times, across more than 50,000 unique listeners. Each week features conversations with entrepreneurs, Founders, CEOs, and Executives from some of the leading companies in America. Past guests have represented companies such as JLL, Hillwood, S2 Capital, Chick Fil A, Morning Brew, Founders Podcast, Tiny Capital, Permanent Equity, Fort Capital, Matthews REIS, Bonobos, and ConvertKit. 🐦 Follow Chris on Twitter: www.twitter.com/FortWorthChris 💡 Follow Chris on LinkedIn: www.linkedin.com/in/chrispowersjr/ 📹 Subscribe to The FORT on YouTube: https://www.youtube.com/@FORTpod