The Future of Ecommerce: Messenger Marketing

Messenger marketing has evolved from its inception as a communication channel, to being open for businesses to message every single person that’s ever opted in, including anyone that has ever commented on a Facebook post, to a more closed platform, today, where you have limitations on the type, promotional vs non-promotional, and frequency, you can message your list.Here's a detailed look at the past, present, and future of Messenger marketing, and what you need to do about it.

Om Podcasten

We're all about helping retailers and brands navigate the eCommerce Tech space. Helping our audience to make better tech stack decisions. Series 2 coming soon... In Series 1: The Future of eCommerce Guest host Derric Haynie explores every aspect of eCommerce and how that is likely to change over the next 1, 3, and 10 years. Each episode explores one topic so that we can go deep, bring in industry experts, academics, and brands, and get their opinion on the future. Then we make our predictions. This podcast is perfect for eCommerce executives looking to stay on top of their industry. Find out more about eCommerce Tech here https://eCommerceTech.io