StatsDrone's John Wright talks about business intelligence and data for affiliates. And other stuff.
First up, it's Fintan and Jon, with Fintan scaring the jeepers out of Jon with some of the ghostly experiences from his life. WOOOOOOOOOOOO. Then Jon tries to tell the Mayfair Sex Bus story AGAIN, but luckily Fintan stops him in time [0:00 - 22:31]. Then there's some other talk about stuff and things. Then we meet guest John Wright, CEO and co-founder of StatsDrone. John discusses the challenges and opportunities in affiliate marketing reporting, highlighting the lack of API and real-time reporting in affiliate software, which hinders affiliates' ability to optimize their campaigns effectively. John emphasizes the importance of data optimization and conversion rate optimization in the industry. He also discusses the potential for AI and CRM tools to enhance player value and improve affiliate-operator relationships, and touches on what the future might hold for it to be shiny and bright for everyone [22:32 - 1:11:12]. Oh, and his favourite Canadian things are also discussed. Obv.