Archetypal Wisdom for Founders: The Operating System Behind Scale

I had no idea the first episode with Rory Kilmartin would explode the way it did — it quickly became one of the most downloaded shows we’ve released for a while. So I brought him back. This time, we go even deeper into the archetypal patterns shaping how we lead, build teams, and scale businesses. We unpack why communication breaks down, why trust erodes, and why even the best strategy won’t work if your human operating system is out of sync. If you’ve ever felt friction with your team, struggled to hire the right people, or hit a wall trying to scale or exit — this episode will shift something. It did for me. Rory Kilmartin is a researcher, philosopher, and creator of the Human Operating System — a framework that helps leaders understand the deep archetypal patterns driving behaviour, conflict, and performance. His work has changed how I see leadership, and I think it will do the same for you. Let’s be real — if you’re drowning in day-to-day crap, you’ll never scale or exit. The Exit Playbook is your ticket out of the chaos. Learn how to stop being your own bottleneck and start leading like a boss. It’s free, no email required and no BS. Grab it now: https://adamstrong.notion.site/The-Exit-Playbook-Shift-from-Operator-to-Visionary-Leader-220f5f71e63b80bc91a0d7e0ca050c82?source=copy_link Chapters 00:00 Introduction to Archetypal Constructs 03:44 Understanding the Four Archetypes 06:26 Strengths and Weaknesses of Archetypes 09:09 The Importance of Communication Styles 12:04 Navigating Conflicts Between Archetypes 14:53 Real-World Applications of Archetypal Wisdom 17:41 The Role of Archetypes in Leadership 20:37 Creating a Cohesive Team Environment 34:24 Understanding Behavioural Archetypes in Business 43:24 The Challenges of Business Exits for Founders 48:07 Navigating Personal and Professional Archetypes 53:59 The Power of Archetypal Wisdom in Leadership 01:02:50 Transforming Relationships Through Archetypal Understanding 🙏 How To Support The Business Strategist 🎙️ If this is the first time you’re listening congrats, if you like today’s episode please subscribe, listen and leave a review on 👉 Apple, Spotify ABOUT THE GUEST https://www.facebook.com/rorykilmartin https://www.instagram.com/rorykilmartin/ https://www.youtube.com/rorykilmartin https://x.com/RoryKilmartin FREE Masterclass https://archetypalrelationships.com/Masterclass  ABOUT THE HOST LinkedIn: https://www.linkedin.com/in/adamistrong YouTube: https://www.youtube.com/adamstrong Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Business Strategist is the ultimate podcast for entrepreneurs, founders and business owners looking to scale, grow, and exit their businesses successfully. Hosted by Adam Strong, an award-winning strategist with over 30 years of industry experience and three times best selling author. Each episode delivers actionable business advice, practical tools, and insights to help you build a thriving enterprise. Whether you want to master leadership, craft a winning exit strategy, or implement proven scaling techniques, this podcast has you covered. With expert interviews, real-world case studies, and a focus on achieving business freedom, the business strategist is your go-to resource for taking your business to the next level. Tune in every week for new episodes designed to inspire, educate, and empower your entrepreneurial journey. Adam's Contact details LinkedIn: https://www.linkedin.com/in/adamistrong YouTube: https://www.youtube.com/adamstrong Is your business ready to run without you? Take the 2-minute Exit Readiness Assessment — a fast, strategic scorecard for founders who want to scale, sell, or step back without becoming the bottleneck. Get instant insights across leadership, systems, marketing, and more. Click here to take the assessment: https://readytoexit.scoreapp.com