Reassessing Your Sales Development Function for 2025

Research has shown that the majority of SDR functions are highly ineffective, leaving potential pipeline and growth unrealized. Podcast host Betsy Gregory-Hosler welcomes Gartner expert Shiela Rahimian to discuss assessing and optimizing your sales development function for a strong start in 2025.

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Betsy Gregory-Hosler and Billy Luckey sit down with leading experts across Gartner and beyond to highlight important implications and unexpected findings for senior sales leaders. Hear insight from Gartner’s vast range of cutting-edge research and expert partners