How Brands Can Create Real & Meaningful Connections with Consumers | Q&A w/ Facebook's Nicola Mendelsohn
I sat down with Facebook's VP of EMEA Nicola Mendelsohn to talk brand authenticity and how I use my personal social channels to help Fortune 500 brands implement platform best practices. A lot of gold in here!! Make sure to tweet me @garyvee if you have any questions or want to say hi ;)
Timestamps:
1:10 - What does brand authenticity mean to you?
4:05 - Which brands are communicating well?
5:15 - Are there stages where creativity and authenticity matter more?
6:35 - What is one piece of advice you would give to a small business trying to find its voice?
9:15 - What are you favorite platforms?
10:05 - How do your personal social profiles help you bring value to big businesses?
12:40 - What are some of the next big trends?
14:00 - Facebook rapid fire Q&A