Should I Increase My Ad Spend?

Today I answered the age-old question: “How much should I spend on ads?”  Sure, cost per lead is important.  But, it’s not always the most important metric to focus on when you’re already making sales.  In 25 minutes, I’ll tell you what to really look for when determining what to spend, or not spend, on Facebook ads.  You can avoid these mistakes (or overreactions) even the most experienced marketers make when judging their ad campaigns.  This Week on the Get Paid Podcast: Everything you need to know about ROI and ROAS when assessing your ads Things to look for before turning OFF an ad campaign Things to look for before increasing your ad spend Why you shouldn’t panic if the return on ad spend isn’t as high The most important metric of all that is widely overlooked How initially breaking even on ad spend can still be profitable later Why I’m not bothered about high lead costs How evergreen ads are the entire reason my live launches aren’t as stressful Mentioned in this podcast: https://clairepells.com/waitlist  Now it’s time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid

Om Podcasten

Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.