78. Why You Need a Brand Strategy in 2022 and How To Get One

Your brand strategy should answer the questions who, what, how and why. ANY successful business has been built on a solid foundation and your brand strategy will be just the thing to help structure your direction. It’s essential to get clear on your brand strategy before diving into the look of your logo and colours, because once you have a strong foundation, the rest of the pieces fall into place.    Whether you’re looking to rebrand in 2022 or start a completely fresh business or get clarity on an existing brand, this episode is for you!    In this episode we talk about:  What is a brand strategy Why your brand strategy will be your biggest assets in creating a memorable brand The 5 things you need to consider when defining your brand strategy   Resources: The 1-hour brand strategy workbook: www.saevilrow.co/brand-strategy   Connect with your hosts on Instagram:  @girlinterruptedco @saevilrow - Rachelle Saevil @uptothebeatfit - Gina Buber Want our EXCLUSIVE Wednesday Weekly Words of Wisdom delivered right to your inbox? Join HERE. Interested in being on our show? Email us at: hello@girlinterrupted.co

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Girl Interrupted is for the girl that needs inspiration to take action and be bold enough to get sh*t done on the daily. We're all about meshing business and soul, but we also know all the BS that comes with running your own business. Consider us your biz besties, here to help you juggle your conflicting priorities and create a support system of like-minded girl bosses online AND offline. Our mission is to keep you inspired, sane, motivated and entertained, all while sharing the highs, the lows and the failure forwards of running your own thing. Each week we’ll bring you a thought, a tip or spotlight stories from real people in the thick of the entrepreneurial journey. This podcast is for the solo-preneur that’s seeking a level-up and seeking support in her business. Let’s get you off this isolation island and into cultivating your very own girl gang, so you can push forward, without boundaries and smash out your goals - and to get YOU out of your own way!