RMS Beauty's Rose-Marie Swift: 'There is no next phase for RMS Beauty'
For over three decades, Rose-Marie Swift was one of the most sought-after editorial makeup artists in the world. But then, her health started to change. Once she started to dig into the industry, and the ingredients that were in the products that she was using everyday, Swift decided she needed to make a change, and that she was going to do it herself. Thus, RMS Beauty was born. Since it's launch in 2009, RMS Beauty has released lines for face, eyes, lips, skincare and more, and can be found in roughly 1600 retail doors. But as the company continues to grow and create new products, Swift has little interest in following down the paths of other growing brands, because she is much more interested in doing her own thing. On this week's episode of The Glossy Beauty Podcast, RMS Beauty's founder and CEO, Rose-Marie Swift, sit's down with Priya Rao to discuss greenwashing, the myth of fast beauty and why you won't see an RMS Beauty store anytime soon.