712: Here’s The RIGHT Way to Evolve Your Brand As You (and Your Business) Change

I believe every business needs to have a brand. A brand is more than just a logo and pretty colors… It’s the personality behind your offers, the way you make your clients and customers feel. And as we grow, change, evolve, and enter new life seasons, or pivot our mission, it is crucial for your brand to pivot with you so your audience stays along for the ride for the next iteration of your business (and life). They are sticking around for YOU, after all! My brand has changed massively over the years and I have managed to maintain AND grow my audience even through over a decade of shifts. And in today’s episode, I want to share with you how your business SHOULD evolve and how you can do it thoughtfully and successfully as you, the brand, or the mission changes.  So come along this ride with me as we break down how to successfully evolve your brand as you and your business change!  GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOW NOTES: https://www.jennakutcherblog.com/brandevolution  GET 20% OFF JOI’S CURATED SELECTION OF COMPREHENSIVE LABS: https://www.choosejoi.co/goaldigger

Om Podcasten

Redefine your vision of success, one episode at a time. The Goal Digger Podcast is a live-workshop-style business and marketing podcast hand-delivering actionable advice through conversations with entrepreneurs that feel like Facetime calls with your friends. Every week, the New York Times best-selling author of "How Are You, Really?" host Jenna Kutcher is redefining what success means and how you can find more joy, ease, and peace in the pursuit of your goals. We’re helping thousands chase bolder dreams and run businesses that don’t run YOU.  Whether you’re growing your business, are curious about leaving your 9-5 and starting one, or gain a new marketable skill, you might find yourself asking questions like: “Am I ready for a career change?” “How do I market my business?” “How can I make money online?” “How can I grow my social media following?” “How do I get better with my finances?” “What kind of goals should I be setting?” And the biggest question of all: “Can I REALLY turn my dream into reality?”  If this sounds like you, then you’ve just come across the podcast you NEED to shift your limiting mindsets, hand over the best guidance on the internet, and design your dream business and life! Along with sharing her best actionable advice that she used to escape the suffocating corporate hustle and become a self-made millionaire, Jenna Kutcher interviews other top industry experts, authors, culture-changers, creatives, and even listeners like you who share their secrets to ensure you are seen, heard, and hired.  With 110 MILLION downloads and counting, the Goal Digger movement is growing every day and now it’s YOUR TURN to hear from your favorite leaders, get inspired, and tackle your biggest goals along the way! Visit goaldiggerpodcast.com for show notes, discount codes from our sponsors, and additional business-building resources. And be sure to rate, review, and subscribe to the show wherever you’re listening to never miss a single episode!