How We Doubled Revenue in Two Months by Switching From Performance Max to Standard Shopping

Carmen Lee, our Senior Client Manager, shares how we doubled a client's revenue in just two months by transitioning from Google Ads Performance Max to Standard Shopping.By switching to Standard Shopping, not only did it double the revenue, but it also increased the Media Efficiency Ratio (MER). They also gained more control over budget allocation and overall campaign optimization. Additionally, they differentiated themselves from competitors, attracting customers with lower-priced items who ended up purchasing full-priced products as well. Listen to this episode to learn how these strategic changes led to a significant increase in revenue and return on ad spend (ROAS) within a short timeframe. Related videos: 🚀 Why I'm Moving Customers OFF of Performance Max:    • 🚀 Why I'm Moving Customers OFF of Per...  💣 New Hack to Create SUCCESSFUL PMax Feed Only Campaigns:    • 💣 New Hack to Create SUCCESSFUL PMax ...   💣 The Secret to Google Ads Success: Mastering Media Efficiency Ratio (MER):    • 💣 The Secret to Google Ads Success: M...  💰 Google Ads Success Strategy: From $30k/Month to Six Figures With PMax:    • 💰 Google Ads Success Strategy: From $...   0:00 How We Doubled Revenue in Two Months by Switching From Performance Max to Standard Shopping2:00 Switching campaigns4:26 Differentiating your business from competitorsLearn more about the new Solutions 8 Digital Marketing Services here: https://sol8.com/digital-marketing-se... 💣 The Ultimate Guide to Google Ads for 2023:    • The Ultimate Guide to Google Ads for ...  🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google...

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The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads