Brian Halligan - CEO & Co-Founder at HubSpot - Growth Lessons From 12+ Years Building HubSpot

Brian Halligan and Dharmesh Shah launched HubSpot in 2006 and since then the company has grown to a team of over 2000 people across 8 offices around the world, filed for an IPO in 2014, and achieved revenue of $375M in 2017. HubSpot Co-Founder & CEO Brian Halligan was recently in Helsinki and he stopped by the Advance B2B office for a fireside talk where he shared several lessons from his 12+ years in SaaS and building HubSpot, including: - A typical week in the life of HubSpot’s CEO - The 5 growth chapters of HubSpot and the evolution of B2B marketing & sales - The importance of building a gorgeous end to end customer experience and why SaaS is now a platform game - Challenges, mistakes and learnings from building HubSpot and things Brian would do differently now - How HubSpot has shifted from funnel thinking to flywheel thinking - The evolution of marketers and the importance of investing in your people Links HubSpot >> https://www.hubspot.com/ Blitzscaling >> https://www.goodreads.com/book/show/38398157-blitzscaling Platform Leadership >> https://www.goodreads.com/book/show/323472.Platform_Leadership?from_search=true Shoe Dog >> https://www.goodreads.com/book/show/27220736-shoe-dog?from_search=true Follow Brian on Twitter >> https://twitter.com/bhalligan --- Advance B2B >> www.advanceb2b.com Follow The Growth Hub on Twitter >> @SaaSGrowthHub Follow Edward on Twitter >> @NordicEdward

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The podcast for all things B2B SaaS marketing is brought to you by marketing agency Advance B2B. The Growth Hub Podcast is for SaaS marketers, CEOs, and founders who want to increase their knowledge, skills, and wisdom about building a high-growth SaaS business. With a mix of strategic frameworks, actionable insights, and inspiring tales, we catch up with some of the top minds in SaaS from across the world to gain their insight and advice on all things growth.