Effective Strategies of Social Selling - Laura Erdem - Hard Corps Marketing Show - Episode # 362
Today’s special guest is a sales and thought leader. Introducing Laura Erdem, the Sales Leader at Dreamdata and co-host of The Attributed Podcast. She joins Casey today to discuss the topic of social selling and how it can substantially boost revenue. Drawing on her journey and professional wisdom, she emphasizes the importance of personal branding and human elements inside companies. Referring to companies who are successfully employing the strategy as examples, she proposes a five-point plan for realizing the potential of social selling, which includes specific leaders being role models, making the process fun, offering support, being patient, and celebrating victories. The conversation also ventures into the significance of women supporting each other in the corporate environment.Connect with Laura:LinkedIn: https://www.linkedin.com/in/lerdem Website: https://dreamdata.io Twitter: https://twitter.com/erdemlaura The Attributed Podcast: https://dreamdata.io/the-attributed-podcast Shoutouts:April Dunford on LinkedIn: https://www.linkedin.com/in/aprildunford Ways to Tune In:Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763Amazon Music/Audible: https://music.amazon.com/podcasts/0f4497c6-b402-4cad-9018-1e41b7e8f2bb/the-hard-corps-marketing-showSpotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6KdsamnStitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-showGoogle Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL3RoZS1oYXJkLWNvcnBzLW1hcmtldGluZy1zaG93YouTube: https://youtu.be/L_h-gKNIFrMHard Corps Marketing is produced and sponsored by Ringmaster, on a mission to create connections through branded podcasts. Learn more at https://ringmaster.com/