The Power of Alter Egos: Shaping Success by Creating A Winning Identity

Todd Herman is an author, speaker, and coach focused on mental toughness, leadership, and peak performance who’s been featured on NFL Films, Fox Sports, PBS, Entrepreneur, and the Today Show. His training programs have been delivered to over 2,000,000 people and have won numerous awards, including the 'Global Leadership & Skill Development Program of the Year' twice. He is the best-selling author of The Alter Ego Effect: The Power of Secret Identities to Transform Your Life, which has been translated into 11 languages. In this episode, we talked about alter egos, better work habits, sales tactics, goal setting...

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The Home Service Expert podcast is the No. 1 podcast for ambitious home service entrepreneurs, whether they are in plumbing, HVAC or another niche. In this show, Tommy Mello, a $200M business founder, will talk with the best entrepreneurs and experts in the home service industry and beyond, to share insights that have made them successful: from the newest marketing tools to the best scaling strategies. Previous podcast guests include Terry Nicholson (former national trainer of NYSE-listed home services company), Craig Smith (President of HomeAdvisor, a home services marketplace valued at $2B+), Cameron Herold (former COO of three $100M+ companies), etc.