Using The Five Ethical Principles Of Persuasion To Grow Your Business

Akbar Sheikh is the CEO of AkbarSheikh.com. He uses his expertise in branding, marketing, and storytelling to help business owners excel at entrepreneurship. He is the international bestselling author of the book Seven Figure Funnels, and has been featured on various media outlets and news sites. He also devotes time and energy towards giving and helping those in need, which he believes is his “greatest source of ROI.” In this episode, we talked about persuasion, motivation, entrepreneurship...

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The Home Service Expert podcast is the No. 1 podcast for ambitious home service entrepreneurs, whether they are in plumbing, HVAC or another niche. In this show, Tommy Mello, a $200M business founder, will talk with the best entrepreneurs and experts in the home service industry and beyond, to share insights that have made them successful: from the newest marketing tools to the best scaling strategies. Previous podcast guests include Terry Nicholson (former national trainer of NYSE-listed home services company), Craig Smith (President of HomeAdvisor, a home services marketplace valued at $2B+), Cameron Herold (former COO of three $100M+ companies), etc.