014: Sara McNally on the power of sharing your story and vulnerability as an entrepreneur

Hey hey, welcome to the Human Connection podcast, I’m your host Brittney Lynn and today’s interview is with my good friend and past client Sara McNally of Constellation & Co! Constellation & Co is letterpress stationery company and brick & mortar gift shop located in the Seattle Fishermen’s Terminal. Constellation & Co uses the power of words and the magic of snail mail to connect people and make us all feel less alone. Our line of cards and gifts are inspired by the events and occasions in life that are made sweet by close, honest relationships. Our work as Constellation & Co. is built for sharing joy and holding our loved ones close in the middle of pain. Sara and I get vul-ner-able during this episode which is one thing I love about Sara. She is an open book when it comes to share her personal and business struggles in life.  Also, if you’ve been wanting to pitch yourself to podcasts to get in front of new audiences, I’ll be hosting a paid workshop on Thursday Feb 13 at 12pm CST teaching you the ins and outs of landing podcast interviews!   You’ll learn:  How to find the right podcasts to pitch yourself to  How to come up with catchy topics that podcast hosts will love What to do to prepare for the interview What to do after the interview   Plus I'll share examples of pitches that got a heck yes! It will also be recorded in case you can't make it live! Head to http://brittneyllynn.com/workshop to grab your spot! Cost is $49    In today’s episode, you'll find out: Sara’s thoughts on mental health and entrepreneurship and how freaking HARD it can be The importance of vulnerability and sharing your story  What it’s like to write a book (the good, the bad, the ugly)   Links mentioned during the episode: Sign up for my Podcast Pitching workshop on Feb 13 @ 12pm CST Constellation & Co website Purchase Sara’s book, The Year I Became Snailmail Superstar Follow Constellation & Co on Instagram  Follow Constellation & Co on YouTube Follow Constellation & Co on Twitter Follow Constellation & Co on Facebook   Full show notes at: http://brittneyllynn.com/humanconnection    Like the show? There are several ways you can help! Subscribe on Apple Podcasts, Stitcher, Spotify or Google Play Leave an honest review on Apple Podcasts. The ratings and reviews help for two reasons: 1) Most importantly, I get to know you, the listener, and what content you enjoy the most. 2) The more reviews the podcast has, the better chance it has at getting in front of new listeners. Follow on Facebook, Twitter, or Instagram Grab my free pitch templates here

Om Podcasten

The Human Connection podcast dives deep into the topic of how entrepreneurs and small business owners can be better at building real, authentic relationships with their audience. We as humans are wired at a subconscious level to want to create a connection with other human beings. We all have a story worth sharing, but if you aren't skilled or prioritizing connecting to people on a 1-on-1 level, your message might be missed. Tune in to the Human Connection podcast to learn from experienced entrepreneurs and small business owners on how they connect with their audience in their own unique ways. We'll be talking about pitching for press and media opportunities, social media marketing, online marketing tactics, paid advertising, business tips and more to help you uncover how you can create a better human connection with your audience and the people in your life.