Dr Nick Hobson on Behavioural Science: what is it? Is it just BS? Why does it matter?

On this episode, I speak with Dr. Nick Hobson of The Behaviorist. Not only does he hold a PhD in Behavioral Science, but he's also the host of a wonderful podcast. In our discussion, we explore (to paraphrase the name of his podcast) a load of BS.Nick's website - https://www.behaviorist.biz/His podcast - https://www.behaviorist.biz/bspodcast

Om Podcasten

People are often described as the largest asset in most organisations. They are also the biggest single cause of risk. This podcast explores the topic of 'human risk', or "the risk of people doing things they shouldn't or not doing things they should", and examines how behavioural science can help us mitigate it. It also looks at 'human reward', or "how to get the most out of people". When we manage human risk, we often stifle human reward. Equally, when we unleash human reward, we often inadvertently increase human risk.