4 Ways to Determine Search Intent for a B2B Audience - with Adriana Stein

How much do you consider search intent when developing your SEO content strategy? Why is it so important to understand intent as it is? And how do you cater for intent? In episode #108 Adriana Stein explains four ways to determine search intent for a B2B audience including: 1. Streamline buyer personas 2. Keyword research and clustering 3. Keyword mapping 4. Create your content For more Episodes of the In Search SEO podcast: https://www.rankranger.com/blog/podcasts Rank Ranger: https://www.rankranger.com/ Start a free Rank Ranger trial: https://www.rankranger.com/free-trial

Om Podcasten

Similarweb's In Search SEO podcast will help you build better SEO strategies by delivering clear actionable SEO tips and strategies from industry experts deep in the trenches. Join us as our host David Bain interviews the greatest minds and personas in the SEO industry! Get tips and insights on everything from content marketing to local SEO straight from the mouths of SEO's most authoritative thought leaders! Similarweb is an all-in-one SEO and digital intelligence platform that helps you optimzie your Marketing strategy with unparalleled data insights.