048: Is Blogging Dead + How to Grow Your Instagram Following in 2018

Coming off a decade in the influencer field, James Nord, co-founder of Fohr Card, joins us to talk about the ever-changing world of influence! From advice on how to grow your platforms (yes, even Instagram!), to what he sees brands looking for, to the importance of an authentic following and what it takes to stand out, you're going to want to listen and then take action on your own platforms ASAP.

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As one of the early Tumblr influencers (before influencers were a thing), James came into the industry by way of photography, marketing and fashion. In a time when professional runway photographers were the only ones documenting style, James was on the forefront of influencer photography - and shooting style in a more raw, real-time way.

Now, as co-founder of Fohr Card, which provides brands “health cards” and analytics behind influencer followings on Instagram, plus, influencers a chance to prove their authenticity, it’s safe to say that James’ long career in the influencer market is one to take notes on.

Love James’ honest opinion on all things influence, and I know y’all will too!

For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. And don’t forget to snap a photo while listening to the show and then tag James (@jamesnord) and I (@julssolomon)!

Om Podcasten

The Influencer Podcast is your go-to resource for coaches, service providers, and online educators ready to elevate their messaging, visibility, and authority. Hosted by Julie Solomon, a master in messaging and brand visibility, this podcast is designed to help you break through the noise, attract high-paying clients, and scale your business—without needing endless content creation or sales calls. If you’re tired of generic strategies and want to master messaging that converts effortlessly, this is the space for you. Each episode dives deep into practical frameworks, high-level marketing strategies, and behind-the-scenes insights to help you craft compelling messaging that speaks directly to your dream clients. Learn how to position yourself as the authority in your niche, build a sustainable sales system, and unlock the sales growth you’ve always known you’re capable of. With a focus on creating long-term sustainability, you’ll discover how to build a sales system that works for you—turning your content into consistent revenue and scaling your business in the online space with ease. Ready to make your message magnetic, build a lasting sales system, and scale with confidence? Subscribe and start transforming your business today.