4 Keys to Creating Persuasive Promotional Videos With Eric Solomon

Making promotional videos for your personal brand can feel intimidating and striking the right tone can be tricky. But if you have a good team behind you, you can create seamless video content that authentically demonstrates who you are, and what you do, without it ever feeling like a sales pitch. That is the message of today’s guest Eric Solomon, a video producer, editor, and storyteller who helps personal brands grow with powerful, authentic videos. In our conversation, Eric breaks down four key ways that individuals can create persuasive promotional videos, along with his personal philosophies on how to ensure that your content is always authentic. Tuning in you’ll hear us unpack the power of interviews, the work Eric has done for Brand Builders Group, and why he prefers to film without a script. Eric also breaks down the types of video content he deems essential for anyone with a personal brand and how to go about producing them. To learn more about Eric’s approach and how you can create authentic and persuasive promotional videos, make sure you tune in today! 

Om Podcasten

Build and monetize your personal brand. This show is full of some of the best marketing tips for (aspiring) influencers, entrepreneurs, speakers, authors, coaches, executives, and anyone who wants to get their message out to more people. You’ll learn the strategies and tactics that any service-minded messenger can use to find their uniqueness and separate from all the noise to create more impact, influence, and income. Each episode is hosted by New York Times bestselling author and Hall of Fame Speaker Rory Vaden, and his wife, business partner and CEO of Brand Builders Group, AJ Vaden. Brand Builders Group is trusted by people like Lewis Howes (School of Greatness Podcast), Julie Solomon (The Influencer Podcast), and Chalene Johnson (Build Your Tribe Podcast) to provide personal branding expertise for themselves and/or their audiences.