TDS Podcast S03E13: Aaron Chapman | Senior Director of Analytics & Insights at Procter & Gamble
The Data Storytellers Podcast S03E13: Aaron Chapman | Senior Director of Analytics & Insights at Procter & GambleWebsite: https://www.thedatastorytellers.com/LinkedIn: https://www.linkedin.com/company/the-data-storytellersApple Podcast: https://podcasts.apple.com/gb/podcast/the-data-storytellers-podcast/id1493766476Spotify: https://open.spotify.com/show/0ec6LwomOkFD5OrCDvz1l4YouTube: https://www.youtube.com/channel/UCz9e56lhYUfORiOHMiLlPmA 0:00:20 Introduction0:02:23 Interest in Data Analytics0:03:40 Progress of Data Analytics in FMCG0:05:56 Opportunities in FMCG0:08:17 Evolution in Story Telling0:11:29 Qualities of a Leader0:13:44 Skills for Success0:15:48 Best Practices0:18:48 Trust in Big Business0:20:25 Building Trust0:22:22 Foundation of Trust0:23:45 Data-Driven Culture0:26:35 Role of Data Leaders0:27:41 Insights and Development0:28:45 Advice for Aspiring Data Leaders