Jim Bilton
James Evelegh talks to Jim Bilton about the results of this year's Media Shapers poll, which asked two questions: 'Which individual do you think is currently having the biggest impact on the shape of the media business - for good or ill' and 'Which companies are leading the industry at the moment?'. They talked about:'terminator wars in media world': publishing in the era of AIthe evolving media perceptions of tech leaders Elon Musk, Sam Altman and Mark Zuckerbergthe growing influence of TikTok and its impact on news mediahow content consumption patterns are changingthe paucity of influential publishing leaders, although Meridith Levien and Joshi Herrmann make the listthe continuing influence of nonagenarian Rupert Murdochthe destructive impact on the media of Vladimir Putinthe significance of influencers like Taylor Swift and Gary Linekerwhich companies are leading the way in each publishing sector: B2B, consumer and news mediahow the Media Shapers survey dovetails with Jim's Media Futures projectand lots more...(This interview was recorded on 13th September.)We would like to thank our podcast sponsor, Air Business, a market-leader in distribution and subscription management services for the publishing industry. Its end-to-end service includes subscriber acquisition and marketing strategy, worldwide distribution, digital, mail and e-commerce fulfilment, and warehouse and freight logistics. Hosted on Acast. See acast.com/privacy for more information.