Episode 28 – The Godfather of IC

Katie’s guest this week is one of the world’s leading authorities on internal comms and the management of change: Bill Quirke. As managing director of IC consultancy Synopsis, Bill has helped many global and blue-chip organisations align their leaders, engage their people, and turn strategy into action. He is also the author of two seminal books ­– Communicating Corporate Change, and Making the Connections – plus numerous tools, strategies and models that have profoundly influenced our profession. This episode was recorded in those halcyon days back in March 2020, when it was still possible to record face-to-face in AB’s London studio. Katie and Bill’s conversation touches on the pandemic, but they cover so much more ground. Sit back and enjoy Bill’s tremendous wisdom, perception and many fascinating and funny stories born from a lifetime of hands-on comms experience.

Om Podcasten

Call it a shift. Call it a revolution. Whatever name you give it, it’s clear internal communications is no longer the poor cousin in the media family tree. At a time when your organisation’s products and services can seemingly be replicated at the touch of a button, the one thing that is hardest to copy – your organisation’s collective wisdom – is fast becoming its most important asset. In one of the UK’s first internal communications podcasts, Katie Macaulay sits down with IC thought-leaders every other Wednesday to better understand how we can improve communications at work. After all, it’s what’s inside that counts.