Episode 41 – At the heart of the crisis: NHS comms during Covid-19

The NHS has never been far from our hearts and minds over the last few months. As the national jewel in the UK’s crown, the National Health Service has battled many difficulties over the last 72 years. But in 2020, in the face of a global pandemic, it’s faced its toughest period to date. For those handling its communications, it’s been an incredibly challenging time with highs, lows and everything in between. For the last episode of 2020, as focus shifts once again to the tireless NHS workers who are facing – quite possibly – their toughest ever winter, we hear from some of the comms professionals who are supporting them in this fight. Katie sits down with Amanda Nash, Head of Communications at Plymouth Hospitals NHS Trust, Ross Wigham, Deputy Communications Director at Northumbria Foundation Trust, and Adam Brimelow, Director of Communications at NHS Providers to talk about everything they’ve dealt with this year – and what they’ve learnt from the pandemic.

Om Podcasten

Call it a shift. Call it a revolution. Whatever name you give it, it’s clear internal communications is no longer the poor cousin in the media family tree. At a time when your organisation’s products and services can seemingly be replicated at the touch of a button, the one thing that is hardest to copy – your organisation’s collective wisdom – is fast becoming its most important asset. In one of the UK’s first internal communications podcasts, Katie Macaulay sits down with IC thought-leaders every other Wednesday to better understand how we can improve communications at work. After all, it’s what’s inside that counts.