Episode 43 – Kate Jones on the state of our sector

Every year since 2008, internal comms pros have responded to the Gallagher State of the Sector report. Because it’s been running for 13 years, and because similar questions are asked year-on-year, this report has become a useful way for the IC community to benchmark our activities and ambitions. So, with the 2021 report hot off the press, host Katie Macaulay wanted to reach out to an experienced and thoughtful in-house comms practitioner to really get to grips with its findings. And who better than Kate Jones? Kate is Head of Communications and Corporate Affairs at construction industry giant Tarmac. The firm supplies the materials that help shape the world around us and is perhaps best known for the invention of asphalt, a product that remains synonymous with its brand. Kate is a qualified internal communications specialist with 25 years’ experience, both agency and in-house, across a number of industries. She is the elected Chair of Board at the Institute of Internal Communication, a Fellow of the Institute and was named Internal Communicator of the Year in 2016. She speaks with an authority borne from experience, so we’re confident you will enjoy this deep dive into the state of our sector.

Om Podcasten

Call it a shift. Call it a revolution. Whatever name you give it, it’s clear internal communications is no longer the poor cousin in the media family tree. At a time when your organisation’s products and services can seemingly be replicated at the touch of a button, the one thing that is hardest to copy – your organisation’s collective wisdom – is fast becoming its most important asset. In one of the UK’s first internal communications podcasts, Katie Macaulay sits down with IC thought-leaders every other Wednesday to better understand how we can improve communications at work. After all, it’s what’s inside that counts.