Moment 13 – The message must change at each leadership level: Dr Kevin Ruck

If there’s one thing we’re clear about at AB, it’s that communication should not be a one-way street. And that’s what this moment is about. We head back to Episode 13, where Katie sat down with the ‘Doctor of IC’, Kevin Ruck, to explore exactly how communication needs to shift at each level of an organisation. They discuss the theory that line managers are the most important communicators in any business, the flawed cascade comms approach, how senior leadership can sharpen their tools and how to get to the heart of what frontline colleagues actually need from internal comms. Is it time for a shift in approach? Tune in to find out. Listen to the full episode here: https://abcomm.co.uk/podcasts/episode/episode-13-a-check-up-with-the-ic-doctor/

Om Podcasten

Call it a shift. Call it a revolution. Whatever name you give it, it’s clear internal communications is no longer the poor cousin in the media family tree. At a time when your organisation’s products and services can seemingly be replicated at the touch of a button, the one thing that is hardest to copy – your organisation’s collective wisdom – is fast becoming its most important asset. In one of the UK’s first internal communications podcasts, Katie Macaulay sits down with IC thought-leaders every other Wednesday to better understand how we can improve communications at work. After all, it’s what’s inside that counts.