Session 1: Going the Digital Way

While FMCG has been the early adopter of Digital Prowess, the pandemic has pressured many sectors to scale up their digital marketing capabilities, including consumer health brands. In this Episode of ‘Going the Digital Way’, IQVIA’s Consumer health expert Tina Khadloya is in conversation with Vijayaraghavan Venugopal, Co-founder and CEO of FAST&Up, who has been one of the early adopters of Digital Wave for a consumer health brand. Tune in to listen and understand why digital is even more relevant for consumer health and how to surf through this wave differently.

Om Podcasten

The pace of change in healthcare is accelerating. Our understanding of how data, technology and scientific expertise can come together is only getting more precise. In this podcast, leaders from IQVIA lead discussions on the issues, innovations, and collaborations that are making an impact on health and business outcomes. Topics will include new approaches to clinical development, leading-edge technologies and methodologies that extract more value (and less work) from healthcare data, and strategies that ensure the right medicines get to the right patients, faster. IQVIA is a world leader in using data, technology, advanced analytics and expertise to help customers drive healthcare - and human health - forward.