How to Master the Art of Pre-Suasion in Sales

Price anchoring is a way to prep your audience to buy before you make your sales offer, and it's incredibly useful. It lets you connect your price to other numbers and information that will paint your price (and product) in a positive light. In this video, I break down exactly what price anchoring is, my experiences with it, and how you can use the art of what Robert Cialdini calls 'pre-suasion' to make more sales.

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Jason Fladlien is known as the "Webinar King". His pitch webinars have set records in the information, coaching, affiliate, and software space. Not only do many claim him the best webinar presenter out there, he is also considered the best teacher of webinars. Jason enjoys his role as Chief Strategy Officer and co-founder of Rapid Crush, Inc., a company who has pioneered many different digital marketing methods that are considered standard today.