Why Your Audience is Afraid of Buying and How to Help Them

It can be hard to imagine, but your audience is living in an entirely different reality than you, and if you want to sell to them more effectively, you'll have to try and understand it. In this video, I break down why your audience is so afraid of buying, and how you can help dissolve their fears and turn them into customers. 0:18 - Living Life in Fear 1:20 - Acting With Empathy 2:25 - Lessons in Failure 3:20 - Improving Your Self-Image

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Jason Fladlien is known as the "Webinar King". His pitch webinars have set records in the information, coaching, affiliate, and software space. Not only do many claim him the best webinar presenter out there, he is also considered the best teacher of webinars. Jason enjoys his role as Chief Strategy Officer and co-founder of Rapid Crush, Inc., a company who has pioneered many different digital marketing methods that are considered standard today.