Navigating Trends as a Stationery Designer with Wiley Valentine

How do you navigate trends as a stationery designer? They seem to always be changing!   Well, I’m stoked to introduce you to two of my friends in this episode—Rachelle Schwartz and Emily Owen. They are the co-owners of Wiley Valentine, a luxury custom stationery design agency where for the last 14+ years, they work with celebrity clients and top notch event planners.   I met Emily and Rachelle when I shared an office with them (and also with Czar Press, run by Rachelle’s husband, Michael) a few years ago, hence the super casual conversation. Not only did I learn so much from them about the stationery industry, they’re just wonderful human beings full of insights.   Emily and Rachelle have an intriguing and inspirational story of how they hustled as total newbies in the industry to get to where they are now. And having been in business for 16 years, they also have some experience weathering tough times—I’m talking the 2008 recession and the current pandemic.   Episode show notes: https://jennarainey.com/wileyvalentine/

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Ready to leave your 9-5 but don’t know how? Wondering what it takes to scale a creative business and make consistent income? Want to hear from the biggest creative brands on how they built their businesses? The Jenna Rainey Show is packed full of tangible and impactful tools for starting and building a thriving business. Hosted by best-selling author and creative powerhouse Jenna Rainey, this podcast is a peek into tactical strategies behind social media, pricing, negotiating, creativity and MORE! Listen in each week as Jenna shares her own personal failures and successes throughout her career as an artist, course creator and influencer. From side hustle to art empire, Jenna reveals what it was like growing a six-figure stationery business to collaborating with some of the biggest retail stores and brands, launching online courses and scaling to that seven-figure mark as an artist. She regularly has conversations with guests where they share how they built creative empires and hacks that will inspire YOU to go after your biggest dreams! The Jenna Rainey Show is a NO BS conversational-style show that is focused on helping YOU tackle your fears and achieve those goals. Because we believe that the *starving artist* narrative was made to be broken!