How Mercedes-Benz Stadium Created a Blueprint For Modern Sports Venues

Today's podcast analyzes the business and venue model of Mercedes-Benz Stadium in Atlanta, Georgia, site of the 2025 College Football Playoff National Championship. I break down how Atlanta Falcons and Atlanta United owner Arthur Blank created a blueprint for stadiums across the country with Mercedes-Benz Stadium. I also explore the stadium's finances, revenue-sharing agreements, operational deals, its unique design, and much more. Enjoy!

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Host Joe Pompliano breaks down the most interesting topics in sports business. From athlete investments to media rights deals, you'll leave each episode more informed about the business and money behind sports. Join hundreds of thousands of others and start listening today!