366 - 50% Marketing - 50% Services with James Barnard
Ever wondered how to have time to market your business while still having time to get design projects done? Well, there’s no magic formula and striking the balance between the two is tricky. But a great example of someone doing this well is my dude from down under, word-class logo designer James Barnard. James follows a simple 50/50 approach. Meaning 50% of his work is dedicated to marketing (social media, videos, speaking, interviews) and 50% is dedicated to service work (proposals, calls,...