The Agony and Ecstasy of Tab

When Coca-Cola announced it was discontinuing Tab, its long-running diet soda brand, it left a small band of fiercely loyal soda fans in the lurch. WSJ's Jennifer Maloney talks about the rise and long decline of Tab, and Ryan goes in search of the elusive pink can. Learn more about your ad choices. Visit megaphone.fm/adchoices

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The most important stories about money, business and power. Hosted by Ryan Knutson and Jessica Mendoza. The Journal is a co-production of Spotify and The Wall Street Journal. Get show merch here: https://wsjshop.com/collections/clothing