Episode 100: The Maritime Podcasting Pioneer – Lena Gothberg

Episode 100: The Maritime Podcasting Pioneer – Lena Gothberg Guest: Lena Gothberg, Host of The Shipping Podcast Why It Matters: This is The Big One—the 100th episode of The Last Dinosaur Podcast! And who better to join than Lena Gothberg, a trailblazer in maritime podcasting? For nearly a decade, Lena has been the voice behind The Shipping Podcast, making it the longest-running podcast dedicated to the maritime industry. This episode is not just about podcasting; it’s about how storytelling and digital media are reshaping maritime communications. Key Points: The Evolution of Maritime Podcasting: How Lena started The Shipping Podcast when podcasting in maritime wasn’t even a concept. "Shipping is storytelling." – Lena Gothberg The challenges of convincing industry professionals to participate in an unfamiliar medium. Longevity in Podcasting: Why so many podcasts don’t last past 10 episodes. "If you last more than three months, you're okay." – Lena Gothberg Lena’s personal journey reaching nearly a decade of continuous podcasting. Women’s Voices in Maritime: Lena’s commitment to featuring women in the maritime industry. "It’s not about excluding men, it’s about ensuring women have a voice too." – Lena Gothberg How representation has evolved over time. Digitalization & Social Media’s Role in Maritime: The power of podcasts and social media in breaking maritime’s traditional communication barriers. "We need to bring the invisible industry into the digital universe." – Lena Gothberg Why storytelling is key in an industry often seen as invisible to the public. The Future of Podcasting in Shipping: Video vs. audio—does every podcast need a video component? "Why should I let people watch me while I work?" – Lena Gothberg The impact of industry changes on independent maritime content creators. Engaging the Next Generation: Why maritime needs to embrace modern media to attract talent. "Students need to hear from real people, not just read textbooks." – Lena Gothberg The role of podcasts in educating newcomers and shaping industry narratives. Lessons from 10 Years of Podcasting: Key takeaways for those looking to start their own podcast in maritime or beyond. "Do it your way. If people want to listen, they will." – Lena Gothberg The importance of persistence and adaptability. Listen Now: Available on Spotify, Apple Podcasts, and YouTube. Don’t forget to subscribe, leave a five-star review, and share! Support the Podcast: If you enjoy The Last Dinosaur Podcast, consider supporting through Buy Me a Coffee. Your support keeps these stories alive! Music by: Peg and The Rejected 'King of SKA' Art Work By: GA Design Produced by: Chris Aversano

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Maritime Digital Evolution with Chris Aversano Dive deep into the maritime world's digital transformation with Chris Aversano, a seasoned maritime professional with three decades of experience both on shore and at sea. Recognizing that the maritime sector has been one of the last to fully embrace the digital age, Chris delves into the pivotal changes now underway. Join Chris as he engages with the trailblazers, innovators, investors, and thought leaders who are steering the maritime industry into the digital future. Whether you're a maritime enthusiast, a tech aficionado, or someone curious about both realms, this podcast promises insightful discussions and a fresh perspective on the maritime digital frontier. Tune in and embark on a journey to explore the digital waves reshaping the maritime world.