How to Shift from Serving to Monetizing with Allee Williams

Have you ever struggled to take people who engage with your free content and guiding them to becoming your paying clients? Allee Williams is an entrepreneur, business coach, an expert at helping you create the perfect customer journey! We’re diving into your money mindset, how to get potential clients to take action, and why you have to give yourself permission to try! 00:45 - How has Allee Williams impacted my business? 01:37 - How did Allee get started in entrepreneurship? 03:57 - When your audience is used to free content, how do you ask people to pay? 05:29 - Money comes when you change lives. 06:44 - How to set up a customer journey. 08:59 - What is a cold lead and how to you progress them to be a warm lead? 10:35 - How to show empathy for someone’s situation while still charging your worth. 12:02 - What conversations should you be starting with your current audience? 14:30 - How to get potential clients to take action. Where to show up. 16:25 - Why you should be using polls on your Instagram stories.  17:50 - How to avoid burnout. 19:11 - Why you have to give yourself permission to try! 20:10 - What has inspired Allee this week? Work with Lauren Ruiz: https://www.guidemybusiness.co/book-a-consultation  Connect with Lauren on Instagram: @thelaurenruiz https://www.instagram.com/thelaurenruiz/  Join the “Guide My Community” Facebook Group: https://www.facebook.com/groups/guidemycommunity Connect with Allee Williams on Instagram: @rightupyourallee https://www.instagram.com/rightupyourallee/

Om Podcasten

Behind the scenes of a founder’s life. I’m Lauren Boyd, a small business owner, attorney and mom. Join me for my honest take on entrepreneurship, marriage and motherhood. I’ll Make This Brief is a seasonal podcast sharing my musings on common topics founders face, from leading your team and embracing your zone of genius, to managing mom guilt and nurturing your personal relationships. Each episode, I’ll also be sharing a legal brief highlighting some of my favorite and trending legal tips and perspectives. Join me and a special guest every quarter to binge a handful of episodes from the trenches of the messy middle to empower you to own your day. Hopefully, these episodes will come into your life at the perfect time. I promise, I’ll make this brief. For more, follow Lauren on Instagram @thelaurenboyd.