Episode 67: Influencers In Every Market (Some With Bigger Audiences Than Your Local TV Station)

Gordon & Corey have finally figured out what those crazy Gen Z kids have been doing all this time with their smart phones. They've been learning things. Marketing things. Media things -- like how to build an audience of hundreds of thousands of followers. This episode features an interview with a young math teacher from Arkansas whose audiences on TikTok and YouTube beat most of the long-established newspapers and TV stations in Little Rock.

Om Podcasten

Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.