Creating a Logo Archive - An interview with Richard Baird

LogoArchive is an online gallery and series of collectable monthly ‘zines’ focused on researching and restoring mid-century logo design, featuring work by design studios such as mucho, Pentagram and Anagrama. This is one of the self-initiated projects founded and run by Richard Baird, a British freelance designer and writer. In this episode we discover how Richard started his career, why he focuses 50% of his time writing, and have an in-depth discussion about Logo Archive. Books & Resources Mentioned Richard Baird Website Logo Archive Website | Instagram | Online Store BP&O – Brand identity and packaging design opinion Logo Modernism on Amazon UK | Amazon US Fedrigoni Papers Logo Package Express View the full show notes & transcription here: https://logogeek.uk/podcast/richard-baird-logo-archive/

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Want to know what it takes to design logos and brand identities? In the Logo Geek podcast, award winning logo design expert Ian Paget finds out by interviewing successful graphic designers and entrepreneurs around the world so you can learn from their experiences. Topics include logo design tips, getting clients, how much to charge, coming up with ideas, choosing fonts, portfolio mistakes, branding, online marketing and so much more!