MACH in Practice with Harry Rosen

Luxury Canadian men's retailer Harry Rosen, winner of the MACH Alliance Award for Best Retail Project 2022, has overhauled its digital customer journey by composing a best-in-class MACH platform. In this podcast, Tovi Heilbronn, Director of Digital Product and Experience speaks with Alliance VP Jasmin Guthmann about how they are using MACH technology to replicate their special in-store experiences online. By focusing on the business outcomes, and not on the technology itself, the company has built a modern MACH stack and put itself back in the driver's seat when it comes to digital ambition. In Tovi's words, they have digitized what makes Harry Rosen uniquely special.

Om Podcasten

Businesses need help to adapt and adapt fast. And technology is a big part of being able to do just that. The MACH Alliance advocates for a new approach to enterprise technology. An open and agile approach. And that’s how we’ll approach our podcast. An open look at technology, customer experiences, at the business needs surrounding it all. We’ll bridge tech and business conversations, talk to guests that are tech leaders, independent experts, those who have done it and lived to tell the tale. We’ll tell the actual stories, in gritty detail. Because people should know what it takes, so they can be prepared to do it right. This is The MACH Alliance Podcast, a show about enterprise digital transformation, one that goes beyond theory and best practices. We bring you into the room with enterprise leaders who are embracing cutting-edge technology for good reason, and ask them: what does it really take to fundamentally change an enterprise?