Conversation as marketing strategy

Mark Schaefer and Brooke Sellas explore the vital role of conversation in the marketing mix. How has the pandemic changed customer care? AI? The metaverse? How are marketing leaders grossly misunderstanding the connection between sales and marketing conversations? All this and more in this fascinating episode! 

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The world’s most entertaining marketing podcast! Mark Schaefer and a rotation of brilliant guest hosts provide new marketing insights and timely advice that help you navigate the future of digital business, The Marketing Companion is always fun, always interesting, and always on-target with ideas that will turn up your marketing intellect to an “11.”