#212 Land Better Marketing Clients: The Science Behind Every Click, Buy, and Subscribe with Krystle Church

I’ve been in this online marketing world for a while but I had never heard of neurocopywriting before. In this episode, we’re talking about all the secrets to grabbing attention and landing those dream clients. We covered everything from the nitty-gritty of copywriting that converts to the psychology behind why people click, buy, and subscribe.  My guest is Krystle Church a full-time world traveler, host of the Freedom Found Podcast, and CEO of the KC Copy Studio. She helps modern brands and ambitious entrepreneurs hit their stretch-goals with compelling, high-converting copywriting. Her KC Brand has served hundreds of clients + customers on a global scale through a blend of research-backed copywriting and business mentorship programs serving emerging to multi-6 figure copywriters. Listen to learn more about Structuring your copy to create urgency Using AI in copywriting The art of storytelling to connect with your audience Top five tips for using neurocopywriting to make practical & actionable content Using hyper-specific messaging This is going to help you with the work that you do for your clients. The goal? No more boring, forgettable websites or cookie-cutter service guides. This is about standing out and showing off your unique sparkle, especially in today's competitive market.   Sponsored by Castmagic Castmagic is for podcast hosts, video streamers, or long form content creators that want to get more mileage out of their content. This AI tool makes it easy to instantly turn your long form unstructured content into ready-to-use copy for shownotes, highlight clips, summaries, blogs, social posts, newsletters, and more. Sign up with my affiliate link here. Links mentioned in the Show: Krystle’s Copy Classroom newsletter: Ready for increased engagement and conversions from your website, social, and email list so you can grow your freelancer income? Sign up to get your copy audited by an experienced copywriter + read free, semi-weekly emails on what’s relevant + working in the world of conversion copywriting today. https://krystlechurch.com/copy-classroom  Connect with Krystle: Instagram: @krystle.church  Facebook: Krystle Church Website: https://www.krystlechurch.com/  Private Podcast: If you're a freelance copywriter interested in diversifying your revenue or generating passive income, listen to this private podcast just for copywriters and learn the three things you need to triple your copywriting income without more writing. https://krystlechurch.com/privatepodcast  Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr  

Om Podcasten

Welcome to The Marketing Freelancer: : Unicorns Unite—the podcast for ambitious marketing freelancers ready to master the art of marketing services, get booked out with premium clients, and build a thriving, well-paid freelance businesses. And basically own your unique Unicorn talents—and confidently charge for the results you deliver! I’m Emily Reagan, your host, freelance marketing coach, and founder of the Unicorn Digital Marketing Assistant School and Digital Marketer's Workgroup. On this show, I’m sharing the skills, strategies, and mindset shifts you need to elevate your game as a marketing service provider. Each episode is packed with actionable insights: >Master marketing services like funnels, email campaigns, and launches to stand out in a crowded market. >Learn how to market yourself, pitch with confidence, and secure premium rates for your expertise. >Hear real stories from freelancers who have scaled their businesses, showing you what’s possible when you own your worth and aim higher. >Get tips on managing clients, positioning yourself as an indispensable expert, and navigating the freelance world like a pro. This isn’t about starting out—it’s about leveling up. If you’re ready to move past basic admin tasks, own your unique brilliance, and command the rates you deserve, you’re in the right place. Let’s build a business that lights you up, pays you well, and makes an impact. 🎧 Subscribe now and start transforming your freelance marketing career!