Ep 4: Key Ingredients of an Effective Search Engine Marketing Strategy

In-studio this week, search experts AJ and Rocky join John and Mike to discuss what Search Engine Marketing (SEM) is. We'll break down jargon, dive into paid versus organic search, talk about, and practical things you can do. [powerpress]

Om Podcasten

While most marketing experts spend a lot of time informing their listeners on shiny new tactics, The Marketing Fundamentals Podcast takes a different approach. By educating our audience on the core principles and fundamentals, we give them the power to leverage appropriate tactics that work with an overarching plan of attack designed around their target market. The Marketing Fundamentals Podcast brings expert interviews, updates on marketing trends, software, and AI, we are a source for anyone who wants to learn or expand their knowledge of marketing and increase their bottom line.