High-Growth Marketing Leadership with Kathleen Booth

This episode of The Marketing Hero Podcast features a conversation about high growth leadership and the power of building out a "media business" approach to B2B marketing. Kathleen Booth is the the Senior VP of Marketing at Tradeswell, a B2B SaaS solution going all-in on 'The Current' a fully-fledged media destination and daily newsletter that curates e-commerce news and resources.

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The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.