"Being a Sponge: The Importance of Constant Learning in Healthcare Marketing" with Sam Seelbach of Children's Health

Join host Abby Martinez in the latest episode of Medical Marketing Executive Archive Edition as she sits down with Sam Seelbach, Director of Marketing Automation, Personalization and Email Strategy at Children's Health. From her unconventional career path transitioning from American Airlines to healthcare marketing, Sam shares invaluable insights into the challenges and rewards of marketing in the medical field. Discover how Sam's team navigates the complexities of engaging with multiple audiences, the importance of data-driven strategies, and the power of continuous learning in the ever-evolving landscape of healthcare marketing.

Om Podcasten

Welcome to The Medical Marketing Executive Podcast, where we discuss current industry trends, challenges and opportunities with executives, practitioners and influencers to uncover what’s working now. Brought to you by MedMessagersYou’ll notice something different about this podcast right away: rather than big name gurus, or high-flying consultants, we focus on interviewing actual executives — marketing managers, directors, VPs and CMOs. Many folks who have never been on a podcast or active in the press.Why? Because they’re quietly on the cutting edge, applying new tactics, solving new problems and defining strategy.The problem is, most of the information they have is never recorded. We aim to change that.