"The Heart of Healthcare Marketing: Building Trust and Relationships" featuring Dara Wheeler of Axiom Medical

In this episode of the Medical Marketing Executive podcast, host Abby Martinez sits down with Dara Wheeler, the CMO of Axiom Medical. Dara shares her unconventional path to a career in healthcare marketing, highlighting her background in art history and sociology. Discover how she fell in love with healthcare marketing, earned her MBA, and became a mentor-driven marketing leader. Dara delves into the challenges and transformations Axiom Medical faced during the COVID-19 pandemic, showcasing their commitment to employee health and well-being. She emphasizes the importance of trust and relationships in healthcare marketing and offers valuable insights into adapting to technological changes and building strong communities.

Om Podcasten

Welcome to The Medical Marketing Executive Podcast, where we discuss current industry trends, challenges and opportunities with executives, practitioners and influencers to uncover what’s working now. Brought to you by MedMessagersYou’ll notice something different about this podcast right away: rather than big name gurus, or high-flying consultants, we focus on interviewing actual executives — marketing managers, directors, VPs and CMOs. Many folks who have never been on a podcast or active in the press.Why? Because they’re quietly on the cutting edge, applying new tactics, solving new problems and defining strategy.The problem is, most of the information they have is never recorded. We aim to change that.